Traders in Nyeri Town are enjoying huge profits due to the high number of parents shopping for students joining form one.
Parents are spending a lot of money buying boxes, school uniform and books among other many requirements for those joining high school for the first time.
Speaking to Nation.co.ke, Mr Amil Juma said he had managed to sell many school boxes and metal buckets during the month of February.
Mr Juma said since he ventured into the Jua kali sector, he has realised that the word of mouth works in getting him clients.
“I ensure that I make quality products to entice customers and they in turn tell others about my business,” he said.
He however said that due to the harsh economic times, he and other Jua kali artisans had increased the prices of many products to avoid suffering losses.
He added that the business boom is quite important since it also creates employment opportunities for many people.
“Currently I co-own this business with Kennedy Okelo and when the demand is high, we have to look for more employees thus creating job opportunities,” he said.
Mr Khilan Shah the Proprietor of Khimji Devshi Shah Bookshop in Nyeri Town also said that his business had received a major boost following the high turnout of customers.
Mr Shah said that many parents have to buy mandatory items required by secondary schools before a student is admitted.
Shoe sellers are also making huge profits in the area according to a Bata sales executive from Nyeri who sought anonymity.
He said that due to increased demand, the price of the Toughies brand of school shoes which is popular among students has gone up by Sh100.