Mon Nov 13 22:31:33 EAT 2017
In a bid to promote Kenya's untapped mountaineering tourism, Tourism Cabinet Secretary Najib Balala will climb Mount Kenya for the next 4 days.
The CS and other tourism stakeholders have undertaken the 'Seven Summits Africa' tourism promotion campaign to increase awareness on the adventurous nature of mountaineering as a tourist activity.
According to the Ministry of Tourism, Mount Kenya only managed to attract 16,000 visitors last year, a fraction of the 70,000 mountaineers who visited neighbouring Mount Kilimanjaro.
It is hoped that mountaineering will boost the number of both domestic and foreign arrivals as the sector progresses on a steady trajectory of recovery.