Flower growers honoured as council rebrands
A flower farm employee packs flowers for export at Finlays Flower farm in Naivasha. The flower farm is among those that were recognised during the unveiling of the Kenya Flower Council's (KFC) new logo at an award giving dinner to celebrate KFC's 20th anniversary. PHOTO | SULEIMAN MBATIAH | NATION MEDIA GROUP
What you need to know:
- Several flower companies and individuals honoured for good performance in the industry.
- KFC rebranded and launched a new logo.
- Negotiations are in place to strengthen the East African Community-European Union Economic Partnership Agreement.
Several flower farmers have been awarded for helping make the industry bloom.
Kenya Flowers Council (KFC), the umbrella body governing flower farmers and growers, held the award ceremony this week in an event in which the regulator also rebranded, taking up a new logo.
Waridi Farm, Suera Flowers, Flamingo Horticulture Kenya and Oserian are among companies that were honoured for good performance in the industry.
Others awarded were Finlay Flowers, and John Njega and Joseph Oketch, who work for KFC, for their long standing partnership and long time services to the council respectively.
“Kenya produces world-class flowers, we should focus on improving the flower exports as they account for a huge percentage of the country’s exports to the European Union,” said KFC’s CEO Jane Ngige.
“As we celebrate 20 years of our presence in the country’s flower industry, it is only important that we rebrand to reflect our continued commitment towards helping flower farmers achieve their goals in the global flower industry,” added Ngige as she unveiled KFC’s new logo.
ECONOMIC PARTNERSHIP AGREEMENT
Elgon Kenya’s CEO Bimal Kantaria, whose company was one of the sponsors of the event, noted that negotiations are in place to strengthen the East African Community-European Union Economic Partnership Agreement, which allows countries in the regional to access the global market.
Herman De Boon, the global president of Union Fleurs, the Dutch Association for the wholesale trade of flowers and other horticultural produce, attended the event.
Other key figures present included Richard Fox, KFC President and Union Fleur's Vice-President and also Flamingo Horticulture sustainability director, Association of Colombian Flower Exporters president Augusto Solano, other Union Fleur board members, Panalpina Airflo’s Conrad Archer, Betty Maina of Kenya Association of Manufacturers, KFC’s Erastus Mureithi and Frank Zeiler, Union Fleur’s Germany board member among other notable dignitaries in the flower sector.
