AfroUrembo app connects clients with beauty care professionals

A screenshot of the AfroUrembo app. GRAPHIC | AFROUREMBO

What you need to know:

  • The app is tailored for African people.
  • It will help clients to book appointments conveniently using their phones.
  • The AfroUrembo is currently only available in Nairobi but will soon expand to other areas.

A new mobile app – AfroUrembo – is set to revolutionise the Kenyan beauty industry.

AfroUrembo founder Irene Kieru described the app as a booking mobile application that caters for beauty and grooming services.

BEAUTY AT A CLICK

It will help clients to book appointments conveniently using their phones.

She described it as one of its kind and tailored for people of African descent.

Businessman Fredrick Mugo, AfroUrembo founder Irene Kieru and Tribeka CEO Dennis Njagi during the launch of the AfroUrembo app at Metta 14 Riverside, Nairobi, on April 20, 2018. PHOTO | KANYIRI WAHITO

“My dream is for people to be able to schedule and book their appointments to salons and barber shops that have registered with us, and save time,” Ms Kieru said during its launch on Friday evening.  

The idea was birthed when Ms Kieru, after living abroad for many years, realised there was no app dedicated to African hair and grooming needs.

She says the app would also help foreigners who visit Africa to easily find professionals.

It’s an easy to use the app, she adds.

Businesswomen Brenda Maina, Phoebe Mwangi and Sheila Kiboro during the launch of the AfroUrembo App in Nairobi on April 22, 2018. PHOTO | KANYIRI WAHITO

APP

As a client, all you have to do is download the app from Play Store or Apple Store, sign up as a new user, follow instructions on how to create your profile, then explore the range of services offered.

As a professional, you need to create a profile as a new user and follow instructions as an individual beauty professional. You then add services offered, availability, photos and locations.

Once that’s done, both client and professional profiles will be live and the client can explore and find their professionals in the app, and book and attend to their appointments conveniently.

At the end of the service the client can leave a review.

Creative director Hellen Njeri, TV presenter Sera Ndanu, commercial officer Carol Syombua and insurance agent Ann Kibatha during the launch of the AfroUrembo App in Nairobi on April 22, 2018. PHOTO | KANYIRI WAHITO

LAUNCH

The app was launched at Metta 14 Riverside, Nairobi, and the occasion graced by top professionals in the beauty industry.

Natural hair blogger Tabitha Togoi, Joanne Miano, Posh Palace founder Susan Kaittany and Lifestyle magazine creative director Wambui Lamu were in the panel that answered questions about beauty and discussed what drives their beauty businesses.

AfroUrembo (Afro – African, Urembo – Swahili word for beauty) is a digital marketplace connecting paying clients, both male and female, with thousands of beauty care and grooming professionals.

The AfroUrembo is currently only available in Nairobi but will soon expand to other areas.

The creators plan to make it a global brand for all people of African heritage in need of beauty services worldwide.